Site celebrated 10 extraordinary motivational programs with the presentation of the Site Crystal Awards at the Site Global Conference 8 December 2013 in Orlando, Florida, USA. Since 1980, the Crystal Awards Recognition Program has provided industry acclaim for world-class organizations that excel in designing unique motivational travel experiences that deliver measurable results for their clients. The Site Crystal Award serves as a benchmark for programs and is regarded as the highest honour in the motivational events and incentive travel industry.
“Always striving, never settling in the creation of exceptional motivational experiences that deliver business results – that is the hallmark of Site Crystal Award recipients,” shared Site President David Sand. “These organizations pioneered new experiences around the globe, proved the impossible possible and exceeded previous levels of excellence. They showcased the best, not just the best-known, of their destinations, advanced client values and brands and gave generously to local communities. In doing so, they achieved a number of important business goals for their clients, including increased sales, lower employee turnover and greater loyalty. Congratulations to these highly deserving 2013 Site Crystal Award recipients.”
Site gratefully acknowledges the support of Ray Bloom, Chairman of IMEX Group, Site’s long-term Crystal Awards sponsoring partner.
The 2013 Site Crystal Award recipients are:
- Aimia – “Volvo President’s Club”
Exceptional Motivational Travel Program – Best in Class by Global Region – North America - Aimia – “Microsoft EMEA Gold Club – School Supplies Drive”
Responsible Experiences – Most Impactful Effort Toward Corporate Social Responsibility as Part of an Incentive Program - Creative Travel Pvt. Ltd. and Viajes Bilbao Express – “Seguros Bilbao India 2012”
Exceptional Motivational Travel Program – Best in Class by Global Region – Asia/Pacific - De Feest – & Eventarchitect – “South Africa”
Exceptional Motivational Travel Program – Best in Class by Global Region – Africa/Middle East - Dittman Incentive Marketing – “Magical Madrid”
Inspiring/Rewarding Experiences – Most Outstanding Single Motivational Event within an Incentive Program - Eventown – “Dancing in China”
Best Business Solutions – Most Effective Incentive Marketing/Promotion Campaign - Fourth Wall Events and BI WORLDWIDE – “Vintage Vegas”
Exceptional Motivational Travel Program – Best in Class by Global Region – North America - Hosts New Orleans – “Feel With All Your Senses”
Responsible Experiences – Most Impactful Effort Toward Corporate Social Responsibility as Part of an Incentive Program - ITB dmc – “Rally der Besten”
Exceptional Motivational Travel Program – Best in Class by Global Region – Europe - Terra Nova – “Inmedia ONE”
Responsible Experiences – Most Impactful Effort Toward Corporate Social Responsibility as Part of an Incentive Program
Case studies showcasing the 2013 Site Crystal Award winning programs are available on the Site website.
Incentive campaigns and special/motivational events of promotion campaigns held between 1 May 2012 and 1 May 2013 were eligible for the 2013 Crystal Awards. Entries were evaluated by an independent panel of judges in areas that included return on investment, creativity, mechanics, sustainability practices, cost management/budget maximization and ability to overcome challenges in implementation. Site thanks the 2013 panel of judges for its contributions and dedication to selecting the best of the industry from the many qualified applicants. The 2013 judges were:
- Krzysztof Celuch, CITE, CIS, Polish Tourist Organisation
- Marc Danton, JW Marriott Marquis Hotel Dubai
- Manuel Ferrer, QOS Consultancy
- Bill LaViolette, I&MI Media
- Aaron Missner, CMP, Tourism Toronto
- Jeff O’Hara, CMP, DMCP, AlliedPRA New Orleans
- Amy Riley, CEM, Las Vegas Convention and Visitors Authority
- Marc Schwabach, Ambiance Incentives
- Barbara Scofidio, Corporate Meetings & Incentives
- Mary Spellerberg, Los Angeles Tourism and Convention Board
- Pierre Stone, The Broadmoor
- Michael Tovee, World Marketing Group, Ltd.
