Treat attendees to a day at the Bronx Zoo

Bronx Zoo

In 1967, the iconic New Yorkers Simon and Garfunkel released a song “At The Zoo” in which they sang “It’s all happening at the zoo.”  It is perhaps a little late, but I am happy to report that it is true for the Bronx Zoo in New York.

I confess that for many years I did not know that there was a Bronx Zoo. Whenever I heard the Bronx Zoo mentioned, it was in reference to Yankee Stadium. It was intended to reflect the wild New York Yankee baseball fans and the surrounding sketchy Bronx neighborhood. (By the way, in my experience, neither of these assertions is true. I find Yankee supporters friendly and extremely knowledgeable about the game. The area surrounding the stadium is busy and agreeable.) Movies such as the 1981 production “Fort Apache, The Bronx” have also left a very negative impression of the Bronx borough, which is far less the case today.

Not far from Yankee Stadium is the real Bronx Zoo, which I had the good fortune to visit recently. The Bronx Zoo is a wonder in its layout, architecture and natural setting. It is the largest zoo in the country and among the largest in the world. It attracts over two million visitors a year.

For an urban zoo, what surprised me was its size – 265 acres graced with the stately Bronx River flowing through it. The Bronx Zoo is adjacent to the breathtaking 250-acre New York Botanical Garden. Remarkably, this 500-acre beautiful bucolic setting is located in one of the world’s largest urban areas. If only urban planners in other cities had the vision of 19th century New York!

So, what does a zoo have to do with special events?

When holding a special event, it is always a challenge to find extracurricular activities that are memorable, interesting, informative and widely appealing, that involve some exercise and perhaps even fun. Many group participants do not enjoy engaging in a sport due to lack of interest, ability or embarrassment. Not everyone enjoys an art gallery. Concerts are usually too expensive and long. Yet pretty much everyone loves seeing animals.

If you are holding an event in New York, why not think about a trip to the Bronx Zoo? It is only 10 miles from the Empire State Building and can be reached easily by car, subway and bus. One-hour tours of the Bronx Zoo are available for up to 30 people. There is a wide range of good restaurants available. All the displays are fascinating and friendly. The Zoo has an excellent website outlining all the information that you need to know.

There has been criticism of zoos recently, which in some cases might be deserved. However, that is not the case for the Bronx Zoo. All its inhabitants appear well treated, even loved. One leaves the Zoo with a far better understanding of the creatures with whom we share this planet and a broader appreciation of environmental considerations.

If visiting with the inhabitants of the zoo is not enjoyable enough, watching the awe-struck large crowds of children having the time of their life seeing their favorite animal is an added bonus.

By the way, you don’t have to wait for a special event to visit the Bronx Zoo. When visiting New York, going there on your own can be lots of fun.

As Simon and Garfunkel sing in “At The Zoo”:

It’s a light and tumble journey
From the East Side to the park
Just a fine and fancy ramble
to the zoo

But you can take the crosstown bus
if it’s raining or it’s cold
and the animals will love it if you do

About the author:

George Bothwell has spent a career leading marketing and communications strategies to build corporate reputations in North America and Europe. He has acted as the senior marketing and/or communications officer at Bank of Montreal, Barclays Bank and Atomic Energy of Canada. In these capacities, he has held the corporate responsibility for special events including annual meetings, franchisee events, media conferences, financial analysts’ briefings, employee meetings and major sponsorship programs such as the Olympics. He began his career in the Government of Canada where he was Departmental Assistant to the Minister of Industry, Trade and Commerce; Secretary to the Foreign Investment Review Agency; and Vice Consul and Trade Commissioner at the Canadian Consulate in Philadelphia. After leaving the Government of Canada he was Vice President of Communications and Environmental Affairs for Coca-Cola Canada and Director of Packaging for Coca-Cola Europe. He has managed marketing and communications programs in Canada, the United States, Europe and Asia. During his career he has lived in Ottawa, Toronto, Philadelphia, Brussels and London. He currently runs a consulting practice focusing on marketing and communications issues.

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