Travel Alberta named one of Canada’s Most Admired Corporate Cultures

Travel Alberta, the provincial marketing organization of Alberta, has been named as one of Canada’s Most Admired Corporate Cultures for 2017 in the Broader Public Sector category. This prestigious national recognition, awarded by Waterstone Human Capitol, recognizes best-in-class Canadian organizational culture.

“Culture is the foundation of our success at Travel Alberta, and recognition on this level reflects the exceptional efforts of our high-performance team,” said Royce Chwin, CEO, Travel Alberta. “Our team culture thrives despite a challenging economy and the ever-changing nature of the tourism sector. We have exceeded our organizational bottom line because of the intelligence, passion and dedication of our team members. I am so proud of the people at Travel Alberta for being recognized.”

Driving organizational excellence is a cornerstone of Travel Alberta values, inspiring the team to deliver the best possible service and support to the Government of Alberta and to the Alberta tourism industry. To be named as one of Canada’sMost Admired Corporate Cultures affirms the people mission of the organization to empower individual passion and build inspirational leadership as one team.

“At Waterstone we believe corporate culture drives performance and that it’s your organization’s greatest asset,” said Marty Parker, President and Chief Executive Officer of Waterstone Human Capital and Chair of Canada’s Most Admired™ Corporate Cultures. “What’s remarkable about this dynamic list of 2017 winners is their commitment to culture as a competitive advantage. They truly set the benchmark for cultivating, and sustaining, great cultures that ultimately drive their growth and performance. The 2017 winning organizations are to be admired for the diverse and impactful ways they make sure culture underpins all that makes them successful.”

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