Cambria Hotels breaks ground in downtown Milwaukee

Press Release

Choice Hotels International, Inc. and Integrated Plankinton Milwaukee, LLC, an affiliate of Chicago-based Murphy Development Group (MDG), have broken ground on the Cambria Hotel Milwaukee. The four-story, 132-room property is slated to open in the summer of 2019, expanding Cambria’s presence in key Midwestern cities and in Wisconsin, where the brand has properties in Appleton and Madison.

The Cambria Hotel Milwaukee is located at 503 N. Plankinton Avenue in the heart of downtown Milwaukee and is within driving distance to several of the city’s major corporations, including WE Energies, Northwestern Mutual, Harley-Davidson, Aurora Health Care, and U.S. Bank. The hotel is also close to the city’s major attractions, including the Frontier Airlines Convention Center, U.S. Cellular Arena, the Harley-Davidson Museum, the Milwaukee Riverwalk, and the Milwaukee Repertory Theater.

“Milwaukee is one of the top cities for entrepreneurs and startups. That, coupled with the city’s tremendous growth in tourism, make the Cambria brand the perfect addition to the area,” said Mark Shalala, vice president, development, upscale brands, Choice Hotels. “MDG brings great expertise, having also developed and opened the Cambria Hotel Chicago Loop-Theatre District in 2017. We look forward to working with them again to introduce the Cambria Hotel Milwaukee as a new upscale hotel for visitors and locals.”

The hotel will feature several hallmarks of the Cambria brand tailored to the needs of modern travelers, including:

  • A state-of-the-art fitness center and indoor pool.
  • 1,300 square-feet of multi-function meeting space and business center.
  • An interior courtyard.
  • Spa-style bathrooms with Bluetooth mirrors.
  • Contemporary and sophisticated guest rooms with plush bedding.
  • Locally inspired design.
  • Menus featuring freshly made food, local craft beer, wine, specialty cocktails, and small bites.
  • Open lobby space with places to meet, work, and hang out with free wifi.

“The Cambria Hotel Milwaukee’s local flavor is exactly what business and leisure travelers visiting the city need,” said John T. Murphy, CEO and principal, MDG. “We’re thrilled to have teamed up with Choice Hotels to introduce the Cambria brand to another flourishing Midwest community. Cambria Hotels continues to delight and impress guests with its upscale experience.”

About Cambria Hotels

Cambria Hotels are designed for the modern traveler, offering guests a distinct experience with simple, guilt-free indulgences allowing them to treat themselves while on the road. Properties feature compelling design inspired by the location, spacious and comfortable rooms, flexible meeting space, and local freshly prepared food and craft beer. Cambria Hotels is rapidly expanding in major U.S. cities, with hotels open in Chicago, New York City, Pittsburgh, Washington, D.C., and Los Angeles. There are more than 35 Cambria properties open across the United States, and over 100 hotels open or in the pipeline in the U.S. and Canada. To learn more, visit

About Choice Hotels

Choice Hotels International, Inc. is one of the largest and most successful lodging franchisers in the world. With more than 6,800 hotels, representing more than 550,000 rooms, in over 40 countries and territories as of March 31, 2018, the Choice family of hotel brands provide business and leisure travelers with a range of high-quality lodging options from limited service to full-service hotels in the upscale, midscale, extended-stay and economy segments. Choice Privileges®, an award-winning loyalty program, offers members benefits ranging from everyday rewards to exceptional experiences. For more information, visit

SOURCE Choice Hotels International

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