Ascend Hotel Opens in Kamloops

Press Release

Choice Hotels Canada has opened Canada’s first new-build Ascend Hotel Collection property in Kamloops, B.C. — The Hue.

The 36-room, six-storey boutique hotel offers upscale, modern guestrooms, interiors and amenities designed to suit the needs of business and leisure travellers.

“We have eagerly anticipated the opening of this hotel since it went into development,” says Brian Leon, president, Choice Hotels Canada. “This is an exceptional new-build hotel that we believe will offer a guest experience unlike anything else in the area.”

The Hue is Ascend Hotel Collection’s 17th location in Canada and is expected to become a local landmark as the tallest building in Kamloops’ Aberdeen neighbourhood.

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