Construction of Element Hotel Underway


PBA Group of Companies (PBA) and its partner Concord Hospitality have started converting the former 12-storey office building, Canadian Centre (833 4th Ave. SW), into an Element Hotel by Westin.

The 226-suite hotel will feature fully furnished extended stay units, and a sophisticated design aesthetic, offering guests a warm and hospitable experience infused with cultural touches and elevated details.

Announced in November as one of the City of Calgary’s downtown office conversion partners, the Element Hotel is the first hospitality project as part of the Downtown Calgary Development Incentive Program. It will remove 170,000 square feet of unused office space from the city’s core. This conversion project exemplifies the pivotal role that repurposing buildings plays in advancing sustainability principles within real estate, demonstrating a commitment to sustainability and urban revitalization – two key priorities in building resiliency in Calgary’s downtown community.

“We’re honoured to help take one of the first steps in transforming our downtown into a differentiated residential and recreational district that serves as a symbol of progressive inner city planning with this conversion,” said James Scott, senior vice president, planning and development, PBA Group of Companies. “We’re proud of our trusted partnership with Concord Hospitality and look forward to continuing the momentum with this novel conversion project which will have a notable impact in the community.”

This development is expected to introduce a best-in-class model of flexible hospitality into the downtown market. Embracing a sustainable, nature-inspired aesthetic, the hotel offers expansive studios and one-bedroom suites, which are outfitted with fully equipped in-room kitchens, spa-inspired bathrooms and the Priority Bicycles program, where hotel guests can borrow bikes free of charge during their stay.


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