Building an experience that is engaging for your live attendees and your remote audience can seem like an insurmountable task when you first start out. You want to make sure you give both of your audiences the attention they need and keep them connected, entertained and immersed in an experience. How is this achieved? Using the right people, the right AV technology and the right process, you can create a dynamic experience for both your audiences. There are some…
If you’re planning an event, you’ll want to make sure you’re using the latest and greatest event technologies. These hot trends can make your event more exciting and engaging for attendees and give you the creative edge on your competitors. Here are 10 of the most exciting new event technologies to inspire your next event: 1. Holographic Displays Stand out from the crowd and make your brand stand for something in a world where competition is tough. With 3D…
The audio visual (AV) industry has always struggled to capture and monetize intellectual property, ideation and pre-production work that goes into any event. Typically, an audio visual company is paid for the rental of equipment that is used in an event, and services such as pre-production time, creativity, experience or innovation have been treated as a condition of the cost of the unit cost of that equipment. This presents two distinct but very different problems. First, it unfairly commoditizes…
By Andrew Tyne Your presentation starts in 10 minutes, while frantically trying to find the room where you’ll be presenting you look down at your hand and see the USB key that contains your talk. You whisper a quiet prayer to the conference gods that whatever laptop is waiting for you in the room has the correct version of QuickTime installed and that you’ve embedded those videos properly. When we design an event experience, we very often think of ways…
There are times when corporate planners are tasked with planning events in an internal meeting space. Usually, this means planning meetings in office buildings while managing client expectations – and what they expect is the same standard as if the meeting was held in a purpose-built venue. Perceived convenience and cost savings become the deciding factors for internal meetings, however there can be hidden costs and inconveniences that should be considered. Moving meetings into the office are rarely as simple…
By Jessica Symons and Sarah Stockton Before determining what the perfect event space is, you first need to understand your client’s needs, their demographic, and their expectations: Do they prefer downtown locations versus the suburbs? Do they need to be close to transit or the airport? Do they need to have off-site social locations close by? Where is the majority of their membership coming from? How many people are expected to attend this event? Are they mostly women, mostly men,…
By Victor Paan More than ever before, virtual reality (VR) is now capturing our imaginations and transforming everything from everyday experiences to industrial design processes — and smart brands are sitting up and paying attention. Although it’s not necessarily a new innovation, recent advancements have made VR more immersive and affordable. We believe that well-executed VR has enormous potential to enhance events, build brand loyalty through immersive content, and make virtual experiences as powerful as real-life ones. So, what is VR exactly?…
By Ben Moorsom Last year we were in Vienna working out of a Hilton, sitting inside dim meeting rooms for 12 hours at a time (sound familiar?). At the end of each day, we’d walk to this vibrant neighbourhood nearby for dinner. There were three different routes we could take to get there. But, every time we left the hotel that week, I noticed that we’d all naturally walk in the same direction—toward the big park with a scenic pathway…
By Dan Asselin Let’s face it: There are parts of just about every event that are unavoidably boring, boring and really boring. Dry content and droning speakers can take the life out of anything and make all of your efforts look worthless simply by association. Now, I’m not going to tell you that using pre-recorded video can completely solve this problem because I have seen lots of money and effort wasted on video that provides nothing other than a chance…
By Daniella Bustamante In the world of trade shows, you come across numerous companies of varying services, products, sizes and industries – you leave remembering a select few. There is a reason for this. No matter what the company, having an effective booth design makes all the difference. Here are a few tips and ideas to think about when planning your next trade show booth. Maximize space When planning out your booth, you want to maximize whatever space you have…
