A/V & Special Effects

  • Top 10 Exciting Event Technologies

    technologies

      If you’re planning an event, you’ll want to make sure you’re using the latest and greatest event technologies. These hot trends can make your event more exciting and engaging for attendees and give you the creative edge on your competitors. Here are 10 of the most exciting new event technologies to inspire your next event: 1. Holographic Displays Stand out from the crowd and make your brand stand for something in a world where competition is tough. With 3D…

  • Understanding the Value of AV Services

    services

      The audio visual (AV) industry has always struggled to capture and monetize intellectual property, ideation and pre-production work that goes into any event. Typically, an audio visual company is paid for the rental of equipment that is used in an event, and services such as pre-production time, creativity, experience or innovation have been treated as a condition of the cost of the unit cost of that equipment. This presents two distinct but very different problems. First, it unfairly commoditizes…

  • Speak Easy: How presentation management sets your conference up for success

    By Andrew Tyne Your presentation starts in 10 minutes, while frantically trying to find the room where you’ll be presenting you look down at your hand and see the USB key that contains your talk. You whisper a quiet prayer to the conference gods that whatever laptop is waiting for you in the room has the correct version of QuickTime installed and that you’ve embedded those videos properly. When we design an event experience, we very often think of ways…

  • The insider’s guide to internal meeting spaces

    There are times when corporate planners are tasked with planning events in an internal meeting space. Usually, this means planning meetings in office buildings while managing client expectations – and what they expect is the same standard as if the meeting was held in a purpose-built venue. Perceived convenience and cost savings become the deciding factors for internal meetings, however there can be hidden costs and inconveniences that should be considered. Moving meetings into the office are rarely as simple…

  • Wish list of items for a perfect event space

    By Jessica Symons and Sarah Stockton Before determining what the perfect event space is, you first need to understand your client’s needs, their demographic, and their expectations: Do they prefer downtown locations versus the suburbs? Do they need to be close to transit or the airport? Do they need to have off-site social locations close by? Where is the majority of their membership coming from? How many people are expected to attend this event? Are they mostly women, mostly men,…

  • Harnessing the transformative power of virtual reality in events

    By Victor Paan More than ever before, virtual reality (VR) is now capturing our imaginations and transforming everything from everyday experiences to industrial design processes — and smart brands are sitting up and paying attention. Although it’s not necessarily a new innovation, recent advancements have made VR more immersive and affordable. We believe that well-executed VR has enormous potential to enhance events, build brand loyalty through immersive content, and make virtual experiences as powerful as real-life ones. So, what is VR exactly?…

  • Using nature to boost engagement and attention at your next event

    By Ben Moorsom Last year we were in Vienna working out of a Hilton, sitting inside dim meeting rooms for 12 hours at a time (sound familiar?). At the end of each day, we’d walk to this vibrant neighbourhood nearby for dinner. There were three different routes we could take to get there. But, every time we left the hotel that week, I noticed that we’d all naturally walk in the same direction—toward the big park with a scenic pathway…

  • Using video to help your clients get more from their next event

    By Dan Asselin Let’s face it: There are parts of just about every event that are unavoidably boring, boring and really boring. Dry content and droning speakers can take the life out of anything and make all of your efforts look worthless simply by association. Now, I’m not going to tell you that using pre-recorded video can completely solve this problem because I have seen lots of money and effort wasted on video that provides nothing other than a chance…

  • Booth layout 101: Tips to make trade show booths exciting and inviting

    By Daniella Bustamante In the world of trade shows, you come across numerous companies of varying services, products, sizes and industries – you leave remembering a select few. There is a reason for this. No matter what the company, having an effective booth design makes all the difference. Here are a few tips and ideas to think about when planning your next trade show booth. Maximize space When planning out your booth, you want to maximize whatever space you have…

  • 17 ideas to add now for more memorable events

    Mobile device charging stations – the new water cooler of your events. Make it comfortable. Add water and maybe even a list of questions people can think about relevant to your industry as conversation starters – ideal for the power-hungry introvert. Mobile app. Keep it simple, or add some bells and whistles aka participant feedback mechanisms. Every single person shows up with a device, and most of them don’t need more paper to recycle later. Enough said. Water stations, with…

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