The one major tool we have is information. We get our information based on the questions we ask, how information is gathered and how information is distributed. Asking the right questions Whenever I am speaking to a new or previous client, I begin by: Gathering the basic information about the program or event; Asking the client to clearly define the objectives and parting message; Asking where the program or event has been held before (if applicable), what worked and what…
Event Registration
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Helpful tips to answer event planning questions
As an event planner, I wear many hats, mostly because of a bad hair day (already, I digress…). I manage a number of different areas within the events industry and work to provide exceptional service to my clients and build long lasting positive relationships with my suppliers. I have planned several large scale travel programs, and I tend to hear the same questions from my clients – the groups who are putting on the events. If you are a planner…
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Meeting analytics: The future of managing event data is here
By John Santaferraro As live events move from digital distraction to digital engagement, analytic potential explodes. We have reached a point where the data being generated by applications is now more valuable than the app itself. According to the Nucleus Research study in 2014, for $1.00 invested in analytics there is a $13.01 return on that investment. With this kind of prize at the end of the analytic journey, analytics will be the big live meeting winner in 2017. Strap…
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Bridging the gap: Creating an event with multi-generational appeal
By Kelly Furnish, Event Coordinator, Managing Matters Engaging a multi-generational audience is challenging for even the most experienced of planners. Today, attendees range from Baby Boomers to Gen Xers to Millennials, each with different values, attitudes and expectations of what makes a successful event experience. The need to bridge the gap between generational groups is greater than ever. So, how do we as event planners create an event with multi-generational appeal? Here are some of challenges you may face and…
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Ways to create easier check-in and facilitate networking with event apps
By Jenn Heighington, senior Event Coordinator at Managing Matters The world of event planning has evolved, and so has the way events are executed. The days of registration spreadsheets printed by the dozen, haphazardly highlighted as attendees check in are long gone. When a registrants asks “has <insert name here> checked in yet?”, we no longer have to sift through and cross reference three different lists to be able to provide them with a quick yes or no answer, because,…
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RSVP etiquette: Why we are tentative to RSVP to events
If you’re old enough, you remember when RSVPs used to be straightforward. You got an invitation, you made a decision and you sent a response to advise accordingly. Today, despite technological advances in sending and capturing responses, this process has become anything but simple. The edges of RSVP etiquette are blurring and planners are feeling the ramifications. It is now common – even expected that there will be a large percentage of people who will not respond, and this number…
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Eleven ‘must haves’ for online registration systems
By David Dugas Although online registration has been a part of meetings since the 1990s, registration systems have evolved significantly during their brief history. Of course, new features keep getting added to registration system platforms but, more and more, integration is key. And seamless integration is what the future will hold for online registration — with your event app, with your sales tools, with your website, with your fundraising or association management platforms. Below are some key trends in integration…
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Pre-event communication: Don’t let your event start at the door
By Ben Moorsom It’s time to get honest about your pre-event communication. Is it more than a “save-the-date” or “register here” email? Does it break through the day-to-day clutter attendees are subjected to? Does it plant the seeds of your important messaging and put attendees in the right mindset for your event? Does it get your people excited and wanting to attend? Be honest. Is your teaser more than an afterthought? It’s time to turn the missed opportunity of pre-event…
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The future of web-based event registration and why you should be using it
Web-based registration systems have rectified many event registration problems of the past. Credit cards are encrypted; credit card holders are immediately notified if their card is not acceptable; drop down menus and ‘must complete’ fields ensure the correct information is input by the attendee. All this happens in the blink of an eye in today’s world. As this article is being written in summer 2012, mobile registration apps are just beginning to hit the conference world. What does the future hold for registration technology?
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Ten tips for your next conference
Conferences are hard work. From developing the creative treatments to establishing milestones and timelines, planning ahead can make all the difference in the world. When planning a conference, there are specific guidelines that you should always follow in order for it to run smoothly. Here are 10 tips that will help you plan and run a successful conference.
