As an active offline networker, I attend a lot of networking events each year. In addition to making connections, it’s a great way for me to observe some effective – and ineffective – event planning techniques. A few in particular stand out in my memory as a “don’t let this happen to you” events.
Event Operations
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Mill Street Brewery Pub to open at Toronto Pearson International Airport
SSP Canada, the Canadian division of SSP, the leading operator of food and beverage brands in travel locations worldwide, is delighted to announce, opening soon, in time for Easter, the Mill Street Brewery Pub at Toronto Pearson, Canada’s largest airport. The restaurant showcases Mill Street Brewery’s award winning beers with locally inspired cuisine. Guests travelling out of Terminal 1 will find the new location between gate D20 and D22.
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Establishing trust and rapport in non face-to-face situations
When I was approached to write this article I thought, “sure, no sweat.” After all, I run a company that helps meetings industry organizations grow their business through phone and email lead generation programs. I’ve been teaching my clients and employees how to build trust and rapport for the last 14 years we’ve been in business.
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The Fairmont Waterfront receives ‘4 Green Key Meetings’ rating
Consistently recognized as an industry leader in environmental stewardship, The Fairmont Waterfront Hotel has once again been lauded in the highest category for sustainability in its meeting and conventions programs.
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The three essential elements that make for a great speech
Over the past 17 years, I’ve probably seen well over a thousand speakers and speeches. Some were good, some bad, some memorable, and some unforgettable. Though I sometimes joke that I’ve seen more speakers that anyone should be humanly subjected to in their lifetime, I actually consider myself lucky, as these experiences have provided me with a continuing education and perspective that most people don’t have access to.
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Benchmark Hospitality International releases its 2012 top 10 meeting trends
Benchmark Hospitality International, a leading hospitality management company, which operates 35 award-winning hotels, resorts, and conference centres coast to coast, announces its Top Ten Meeting Trends for 2012 as observed by its properties.
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Hot tip: Host special events inside your exhibition space
Planning meal breaks and social events inside your exhibit area is a sure way to maximize your meeting space while enhancing your exposure.
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A new sheriff in town: Canada’s anti-spam legislation
There’s a new sheriff in town for anyone involved in email marketing in Canada. Its name is Bill C-28. It’s been setting up shop over the last year. Its main purpose is to enforce the email behaviour that will soon be expected of you.
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No logo, no problem! Saving your brand while saving money with non-imprinted promotional products and strategies
Sometimes you’re short on money. Or you’re short on time. And you’re seriously thinking about using blank promotional products and supplies for your upcoming event. But you’re worried that doing so will hurt your brand, something that you’ve invested heavily in building. Stop worrying!
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Survey reveals social media is a critical marketing tool for event planners; usage expected to increase
A new survey from Constant Contact®, Inc. finds that social media marketing has become a critical marketing tool for small businesses and nonprofits planning events, with 77 per cent of event planners currently using social media to market their events, and another 14 per cent planning to do so in the next year.
