News & Articles - business leadership

  • Fern Announces Key Additions

      Fern has announced a key addition to its senior leadership team with the addition of Sheila LeMaster in the role of senior vice president in its account management organization, along with the promotion of Katie Fitzgerald to director of operations for the Pacific Northwest Region. Fitzgerald became part of the Fern team in 2019 following nearly 13 years with Triumph Expo, which Fern acquired. Fitzgerald began her career as an operations assistant and has been promoted from her current…

    Breaking News

  • Use Corporate Retreats To ReConnect

      Business leaders have a problem. On one hand, their workforces are saying that they are tired of Zoom meetings and feeling isolated as they work from home, and mostly, that they miss the human connection. Leaders miss connecting with their teams in person too. But, on the other hand, employees are not keen to rush back to five days a week, 9-5pm office setting with crammed commuting and cold corporate cubicles. So how do leaders reconcile this problem? How do…

    Event Branding & Marketing, Event Operations, Themes, Uncategorized

  • Five LinkedIn Profile Tips for Meeting Planners

    In 2020, during the meetings’ industry’s largest crisis to date, LinkedIn saw a massive spike in new users, and content creation on LinkedIn rose 60 per cent. This social and professional media platform is not only growing in popularity for job seekers, but it’s become one of the best platforms for you to project your personal brand and share your thought leadership. If you are a corporate meeting professional, there’s no better social media platform than LinkedIn to connect with…

    Event Operations, Social Media & Technology

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