When Canada’s Anti-Spam Legislation (CASL), Bill C-28, was passed in December 2010, almost no one took notice. Business groups such as the Canadian Marketing Association were still meeting with federal officials to see how the spirit of the law would be applied and regulated. Now that we are told the law should be effective in mid-2012, the challenge is to make sure your email marketing practices comply with the legislation.
Event Branding & Marketing, Event Operations, Social Media & Technology
