We just finished annual reviews for all our association clients – a time to look back, celebrate the wins, and, of course, identify where we can kick it up a notch for the upcoming year. This is our version of a performance review and our strategy session about innovative ways to continue challenging the status quo for associations we serve. We dive into the top five behaviours that can act as a compass for your association’s overall health with…
Strategic direction provided to associations prior to 2020 may not be the direction we would advise today, especially when it is regarding the event execution of their annual conference. The past two-years we have been educated on how to improve digital presence at a faster pace than ever before. The way we executed an event pre-pandemic is now history. The skills we learned, the new habits we developed, and our refined digital presence over the past couple of years…
