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    ITBC Unveils Five-Year Plan

      Indigenous Tourism BC (ITBC) has released Strengthening Our Roots and Branches: Corporate Strategy 2023-2027 –  a five-year plan that is proactive to the increased interest in Indigenous tourism from Indigenous communities and entrepreneurs. The strategy is committed to renewed partnerships, organizational structure and will focus on key areas that will create a healthy, sustainable and prosperous Indigenous cultural tourism sector in B.C. ITBC’s five-year plan intends to uplift Indigenous tourism in B.C. beyond full recovery from the pandemic, with dedicated measures…

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