There’s a lot of chatter about whether QR codes (2D barcodes) are a technology for the future or are they just another fad. Here’s my take: I think they are still a viable technology for use in marketing and events in the future. The up and coming technology that could replace some QR code use is NFC (near field communications). However, that is a more sophisticated technology, the set up of which is out of the comfort zone of many…
Event Branding & Marketing, Event Operations, Social Media & Technology