News & Articles - Splash report

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    Splash Report: Virtual, Hybrid Events to Stay

      A new research report by Splash, an event marketing technology company, reveals how event professionals, event attendees, and companies are adapting to disruptions caused by the ongoing pandemic, navigating new challenges, and preparing for a changed meetings and events industry in 2022. Based on a survey of 253 event professionals and 3,133 event attendees in the U.S., the Splash 2022 Outlook Report¬†explores evolving trends in event strategies, event technology, budgets, and attendee attitudes. It also reveals changes in the…

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