News & Articles - virtual event

  • events future

    The Future of Events: Trends and Factors

      Over the past decade, the event industry has experienced significant changes, with the recent pandemic being a major disruptor. As a professional in the event space for over a decade, I have witnessed firsthand how the emergence of virtual events revolutionized the way we connect and engage. However, we are now observing a shift back to in-person events (but rest assured, virtual events are here to stay). Through an analysis off our clients, we have gathered valuable insights on…

    Event Operations

  • splash

    Splash Report: Virtual, Hybrid Events to Stay

      A new research report by Splash, an event marketing technology company, reveals how event professionals, event attendees, and companies are adapting to disruptions caused by the ongoing pandemic, navigating new challenges, and preparing for a changed meetings and events industry in 2022. Based on a survey of 253 event professionals and 3,133 event attendees in the U.S., the Splash 2022 Outlook Report explores evolving trends in event strategies, event technology, budgets, and attendee attitudes. It also reveals changes in the…

    Breaking News

  • Final IMEX Buzz Day Aims to Help Create Trend Watchers

    Business event professionals can learn how to become trend watchers and create products, services and campaigns tailored to future needs at the next IMEX Buzz Day. Taking place Sept. 15, the free virtual experience features panel sessions about what lies ahead in the world of business, events and technology. “Predicting and responding to the future business landscape can sometimes be difficult but it’s always essential,” says IMEX Group CEO, Carina Bauer. “Our exciting range of experts have a laser focus…

    Breaking News

  • AV technology

    How to Leverage Technology to Simplify your Hybrid Event Production

    A recently published study by EventMB found an overwhelming majority of event organizers (81 per cent) believe they have to design and execute separate, dedicated experiences for in-person and remote audiences when hosting a hybrid event. Fortunately, with the right production technology and expertise, you don’t have to plan two separate events when going hybrid. Here’s how. Focus on Content Hybrid formats allow you to produce one event with two outputs. Take Apple’s annual Worldwide Developers Conference. The five-day event…

    Event Operations, Social Media & Technology, Virtual Events

  • services

    Hubb Survey Finds Majority Now Experienced in Planning Virtual Events

    Hubb, a leading virtual, hybrid, and in-person event software platform, released data earlier this spring on findings from its 2021 Spring UNTETHERED Design-a-thon Event. The findings confirm the pandemic forced a major change within the industry, with 83 per cent of event professionals surveyed saying they now have experience hosting and/or planning a virtual event, versus only 45 per cent surveyed in the May 2020. Hubb surveyed more than 1,600 of the event planners who attended the UNTETHERED event this…

    Breaking News

  • aV tech

    7 Reasons Why Virtual Events Can Be Better Than Traditional Face-to-Face Events

    There are ongoing debates around the efficiency of virtual events. However, a great number of event planners are reinventing themselves and suggesting that their clients convert their conferences to an online platform. It’s true that face to face (F2F) interactions and networking is different than a virtual experience. But many virtual events can be just as good, if not better, than being in person. Below are top seven reasons why virtual events can be better than F2F events: Cost efficiency:…

    Event Operations

  • Balancing Act: Reducing Risk Without Taking a Hit to Attendee Management

    What if our keynote loses power? What if we have a system failure? What if there’s a network outage? The worry of potential tech challenges fuels the nightmares that keep event professionals up at night in the days leading up to a virtual event. The good news is pre-recorded content can solve a lot of these concerns. Finding the perfect balance of live and pre-recorded content will reduce your risk while still allowing your attendee to sense a shared experience…

    Virtual Events

  • green

    Earth Day Event Spotlights the Most Sustainable Canadian Destinations

    The Sustainable Events Forum will host a virtual celebration of Canadian event destinations to mark Earth Day on April 22. Earth Day for Event People will shine a light on 10 of the most sustainable locations, as voted by attendees: St. John’s, Nfld., Halifax, Charlottetown, Montreal, Quebec City, Niagara-on-the-Lake, Ont., Banff, Alta., Vancouver, Victoria and Whitehorse. Event professionals who host events in these destinations will make the case for their chosen nominee. Attendees will then have the opportunity to choose…

    Breaking News

  • virtual

    MMBC to Host Free Canada-Wide Event

    Meetings Mean Business Canada (MMBC) will host a free virtual event on April 8, in support of Global Meetings Industry Day. Geared to government decision-makers, media and industry professionals, the theme of the 90-minute webinar is ‘We’re Ready.’ It will emphasize the industry’s readiness to reopen the travel, meetings and business events economy when restrictions are lifted. The event will feature industry leaders from across the country, including Destination Canada, the Tourism Industry Association of Canada, Convention Centres of Canada,…

    Breaking News

  • vsef computer

    How to Effectively Use Data from your Virtual Event

    While the shift to virtual events in 2020 was challenging, event planners quickly discovered loads of useful data that a digital format can provide. More than physical events, virtual events provide organizers unprecedented insight into attendee demographics and behaviour. This information can be used to create bigger and better future events. But this data is only useful if you know what to collect and how to analyze it. Event and Session Attendance Your virtual event platform enables you to see…

    Virtual Events

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