COVER STORY
Back to basics: Building event success from the ground up
Sure, we know the basics – they’re automatic. We don’t think about them; we do them by rote. But sometimes, when you aren’t paying attention, you miss things, and the foundation you assume is solid contains some weak spots. So, how to pay attention to the things you take for granted?
MEETING PLANNER PROFILE
Francine Socket, Principal, Francine Socket & Associates, Event Architects
BUILDING BUZZ
How to harness the creative spirit for event promotion
BEICC UPDATE
Open for business: Government focus is an opportunity for meetings and events
THE BUSINESS OF MEETINGS
Smart meeting apps: Four tech tools for a successful event
CANSPEP UPDATE
Mission possible: The business of event management
STORIES OF SUCCESS
In the face of change: A case study of how to handle a legislative curveball
TECH TALK
What’s on the horizon for event technology?
SUSTAINABILITY
Measuring the impact of socially responsible events