News & Articles - event trends

  • EIC

    EIC Undertakes Year-Long Futures Study

      The Events Industry Council (EIC) announced a year-long project that will examine the emerging issues and supporting trends that are most likely to shape the events industry in the years to come. The work will culminate with a Futures Landscape Report, set to be released in Q4 2024. “Through the collaborative effort of our members and partners, EIC is excited to lead this initiative with the priceless contributions of our diverse ecosystem. The final deliverable will be a valuable…

    Breaking News

  • events future

    The Future of Events: Trends and Factors

      Over the past decade, the event industry has experienced significant changes, with the recent pandemic being a major disruptor. As a professional in the event space for over a decade, I have witnessed firsthand how the emergence of virtual events revolutionized the way we connect and engage. However, we are now observing a shift back to in-person events (but rest assured, virtual events are here to stay). Through an analysis off our clients, we have gathered valuable insights on…

    Event Operations

  • VR

    The Power of VR and Augmented Reality

      In the dynamic realm of event planning, cutting-edge technologies have emerged as a transformative force. Virtual reality (VR) and augmented reality (AR) are two such innovations that have garnered attention in the event industry. These technologies are reshaping the landscape of events, ushering in immersive experiences, enhanced promotional strategies, and heightened attendee engagement. In this article, we explore the impact of VR and AR on event planning, outlining how they elevate corporate events to be more captivating, interactive, and…

    Event Operations, Social Media & Technology

  • Future of Meetings & Events: 5 Key Trends

      As the global meetings and events sector continues to recover, a focus on balance, belonging and sustainability will create many opportunities in the industry. The pandemic had a significant impact on meetings and events, but people have largely returned and attendance is expected to rise in the years to come. This is great news for the sector but it also brings fresh challenges and opportunities that will alter the way events are booked, planned and executed. “The pandemic was…

    Event Operations, Uncategorized

  • collaborative

    Demand For Casual Events Growing

      The biggest shift we are seeing in corporate events – and our strong prediction for the evolution of event design in the future – is a demand for more casual, authentic conversations, thoughtful content design, comfortable spaces and lots of opportunities for conversations and interaction. Gone are the days where people dress up in stiff business attire, travel far to a boring venue and sit in rows listening to some “sage on the stage” for content or for a…

    Event Operations

  • How to Navigate Pandemic Uncertainty

      The past two years have brought immense change to the world. All industries and people have had to adapt to the changing economic, political, and social climate as a result of COVID-19. Many of these changes have drawn attention to the value of technology and the opportunities that it presents for people to connect going forward. It may seem like we’re on the other side of the pandemic, but we’re not yet in the clear. At the same time,…

    Contingency/Disaster Planning, Event Operations

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