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Digital Marketing Guide for Nonprofits

2023/09/22

Digital marketing for nonprofits is the way of the future. If you aren’t leveraging digital marketing to reach new audiences and drive more membership dues, you’re missing out on a huge opportunity to grow your organization. Digital marketing helps you spread your organization’s message and make a lasting impact on the community you serve. It helps you build relationships with members, volunteers, sponsors, donors, and those who have yet to hear about your organization—and it gives you the tools…

Event Branding & Marketing, Event Operations
RoomRaccoon Welcomes Iris Diab

2023/08/10

RoomRaccoon has appointed Iris Diab as its new account executive for its North America division. This strategic hire underscores RoomRaccoon’s commitment to accelerating growth and expanding its presence in the US and Canada. Diab joins the RoomRaccoon team with more than six years of experience in hotel operations and hospitality tech, having worked for companies such as Guesty, Booking.com, and Cloudbeds. Based in Toronto, Iris will be critical in expanding RoomRaccoon’s presence in the Canadian market and will serve…

Breaking News
Insurance For Hybrid Events

2023/07/31

Event planning and insurance over the last couple of years has become more complicated with the advent of virtual and hybrid meetings. These meetings tend to be more expensive, particularly a hybrid meeting and losses, should something go awry can be even more costly. Due to the rise in the number of virtual and hybrid events, the insurance industry is slowly changing to be able to respond to the challenges of hybrid and virtual events. New virtual event cancellation…

Contingency/Disaster Planning, Event Operations
Why Events Need a Great Reimagination

2023/07/17

By Shannon Byck and Joe Nishi COVID may no longer be a part of our daily conversation but the lasting impacts are still evident today. As we sat plotting out the outline for this article, we noticed how much we struggled with cohesive and creative thoughts. If we were to be honest, the article could have been titled The Great Procrastination as most days it seems easier to avoid the task at hand versus getting things done. Why the funk?…

Meeting Community, The Business of Meetings
Choice Hotels to Offer Instant Booking

2023/05/08

Choice Hotels International will be rolling out GroupSync Instant Booking from hotel technology solution provider Groups360 across Choice’s global portfolio in 2023 Soon meeting and event organizers can shop and book online group guest rooms at Choice Hotel properties within GroupSync Marketplace. GroupSync’s direct integration with Choice Hotels will offer real-time best available group rates and inventory to thousands of Choice properties. Planners of small or simple meetings can book these events in real-time, with guaranteed rates and availability. Event organizers…

Breaking News
Expedia Launches New Media Platform

2023/04/24

Expedia Group Media Solutions has unveiled a new media platform that gives travellers the tools to shop and book travel as they are watching travel content, making entertainment tourism bookable. The site recently went live in Canada with additional markets in the pipeline. Using the “shoppable” platform technology, the company is partnering with Brand USA to create a channel for their content to be ‘shopped,’ called GoUSA. Featuring Brand USA’s inspirational travel content and interactive maps, the innovative hub showcases the breadth and…

Breaking News
Cvent Purchased by Blackstone

2023/03/23

Cvent is set to be acquired by Blackstone for approximately $4.6 billion. “We are excited to share this announcement and look forward to our next chapter alongside the Blackstone team,” said Cvent founder and CEO Reggie Aggarwal. “As one of the world’s largest private equity firms, Blackstone brings deep expertise in the event and hospitality industry, and with their backing, we plan to continue to invest in our business and deliver the innovative solutions that meet our customers’ needs and…

Breaking News
Air Canada Pilots Facial ID

2023/02/24

Air Canada has launched digital identification, becoming the first airline in Canada with approval to offer customers the safety and convenience of a new option using facial recognition technology to confirm identification. In a pilot project currently underway, Air Canada’s digital identification is now available for customers departing from Vancouver International Airport (YVR) when boarding select flights to Winnipeg, and for eligible customers entering the Air Canada Café at Toronto Pearson International Airport. Air Canada plans to expand digital…

Breaking News
Essential Roles On Your AV Team

2023/01/27

Building an experience that is engaging for your live attendees and your remote audience can seem like an insurmountable task when you first start out. You want to make sure you give both of your audiences the attention they need and keep them connected, entertained and immersed in an experience. How is this achieved? Using the right people, the right AV technology and the right process, you can create a dynamic experience for both your audiences. There are some…

A/V & Special Effects, Event Operations
Marriott Partners With Groups360

2023/01/27

Marriott International and Groups360 announced the launch of Instant Booking for Marriott’s portfolio of hotels in the United States and Canada. Marriott International is the first brand to have a direct integration with Groups360 to offer the “Instant Book” functionality for both guest rooms and meeting space at scale on GroupSync Marketplace, providing planners with a streamlined booking process at the click of a button. As the meetings and events landscape becomes more dynamic, many planners are currently challenged…

Breaking News