News & Articles - technology

  • design

    Rethinking Design For Impactful Events

      by Shannon Byck and Joe Nishi Back in June 2023, we wrote an article on Why Events Need a Great Reimagination, and our biggest take away from the article was that we see this time as a chance to make change so we do not go back to the mindset on how and why we did things before. One key way to change our mindset is to reset how we plan events. When you think of the term program…

    Event Branding & Marketing, Event Operations

  • Streampoint Welcomes Chad Blaise

      Streampoint, a marketing technology company specializing in events, has appointed Chad Blaise as its new chief executive officer (CEO). With more than 10 years of expertise spearheading event technology ventures for industry giants, Blaise’s career spans pivotal roles at Microsoft, Event Farm, Bizzabo, and Stova. Renowned as a visionary leader, he brings a wealth of experience to Streampoint. “The board unanimously agrees that Chad embodies the quintessential qualities to steer Streampoint towards unprecedented growth and prosperity,” stated Dharmesh Dayabhai, board…

    Breaking News

  • tech event

    AV Tech Redefining Event Engagement

      In the dynamic landscape of event planning, the integration of cutting-edge audio/visual (A/V) technology has emerged as a transformative force, reshaping the way audiences engage and interact during events. As we navigate an era where virtual and hybrid events have become the norm, understanding the profound impact of A/V technology on event engagement is important for communicators, event planners, and businesses alike. Unveiling the Evolution of A/V Technology The journey of A/V technology from basic sound systems to sophisticated…

    A/V & Special Effects, Event Operations, Social Media & Technology

  • VR

    The Power of VR and Augmented Reality

      In the dynamic realm of event planning, cutting-edge technologies have emerged as a transformative force. Virtual reality (VR) and augmented reality (AR) are two such innovations that have garnered attention in the event industry. These technologies are reshaping the landscape of events, ushering in immersive experiences, enhanced promotional strategies, and heightened attendee engagement. In this article, we explore the impact of VR and AR on event planning, outlining how they elevate corporate events to be more captivating, interactive, and…

    Event Operations, Social Media & Technology

  • digital

    Digital Marketing Guide for Nonprofits

      Digital marketing for nonprofits is the way of the future. If you aren’t leveraging digital marketing to reach new audiences and drive more membership dues, you’re missing out on a huge opportunity to grow your organization. Digital marketing helps you spread your organization’s message and make a lasting impact on the community you serve. It helps you build relationships with members, volunteers, sponsors, donors, and those who have yet to hear about your organization—and it gives you the tools…

    Event Branding & Marketing, Event Operations

  • RoomRaccoon Welcomes Iris Diab

      RoomRaccoon has appointed Iris Diab as its new account executive for its North America division. This strategic hire underscores RoomRaccoon’s commitment to accelerating growth and expanding its presence in the US and Canada. Diab joins the RoomRaccoon team with more than six years of experience in hotel operations and hospitality tech, having worked for companies such as Guesty, Booking.com, and Cloudbeds. Based in Toronto, Iris will be critical in expanding RoomRaccoon’s presence in the Canadian market and will serve…

    Breaking News

  • Insurance For Hybrid Events

      Event planning and insurance over the last couple of years has become more complicated with the advent of virtual and hybrid meetings. These meetings tend to be more expensive, particularly a hybrid meeting and losses, should something go awry can be even more costly. Due to the rise in the number of virtual and hybrid events, the insurance industry is slowly changing to be able to respond to the challenges of hybrid and virtual events. New virtual event cancellation…

    Contingency/Disaster Planning, Event Operations

  • Why Events Need a Great Reimagination

    By Shannon Byck and Joe Nishi COVID may no longer be a part of our daily conversation but the lasting impacts are still evident today. As we sat plotting out the outline for this article, we noticed how much we struggled with cohesive and creative thoughts. If we were to be honest, the article could have been titled The Great Procrastination as most days it seems easier to avoid the task at hand versus getting things done. Why the funk?…

    Meeting Community, The Business of Meetings

  • choice booking

    Choice Hotels to Offer Instant Booking

      Choice Hotels International will be rolling out GroupSync Instant Booking from hotel technology solution provider Groups360 across Choice’s global portfolio in 2023 Soon meeting and event organizers can shop and book online group guest rooms at Choice Hotel properties within GroupSync Marketplace. GroupSync’s direct integration with Choice Hotels will offer real-time best available group rates and inventory to thousands of Choice properties. Planners of small or simple meetings can book these events in real-time, with guaranteed rates and availability. Event organizers…

    Breaking News

  • Expedia platform

    Expedia Launches New Media Platform

      Expedia Group Media Solutions has unveiled a new media platform that gives travellers the tools to shop and book travel as they are watching travel content, making entertainment tourism bookable. The site recently went live in Canada with additional markets in the pipeline. Using the “shoppable” platform technology, the company is partnering with Brand USA to create a channel for their content to be ‘shopped,’ called GoUSA. Featuring Brand USA’s inspirational travel content and interactive maps, the innovative hub showcases the breadth and…

    Breaking News

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