When it comes to planning live events, there are distinct advantages in beginning the event planning process as early as possible, as well as inviting a trusted AV partner into the conversations as soon as they begin. Of course, for groups who haven’t worked closely with their AV team before, knowing exactly when to begin planning may be daunting – and engaging a trusted partner early in the process may seem unnecessary. Here are some tips for determining how…
Eventbrite has announced a partnership with TikTok, offering event creators a powerful new way to promote their events and sell tickets across a wide range of categories. The partnership allows any Eventbrite creator or TikTok user to add Eventbrite links directly to their TikTok videos, helping users discover event details and purchase tickets without ever leaving the app. With TikTok’s ability to spark cultural trends and conversations, it allows easy showcase of upcoming events that bring those trends to…
Marriott International has unveiled a travel management platform called Business Access by Marriott Bonvoy. The online booking tool serves as a one-stop shop for small to medium-sized business travelers to compare, book, manage, and change Marriott Bonvoy hotel, flight, rail, and car rental reservations all within one integrated platform that supports compliance with their companies’ travel policies. The program includes additional features that satisfy business needs, such as access to live traveler data, real-time reporting, and expense management. Travelers…
WhatsApp has unveiled a new feature aimed at simplifying event planning within group chats. This integrated tool allows users to create and manage events directly in their conversations, eliminating the need for external planning applications. The feature offers a wide range of activities, from scheduling meetings to organizing social gatherings. Meta, WhatsApp’s parent company, developed this tool to address the potential confusion often associated with coordinating activities involving multiple participants. By keeping event details within the chat interface, the…
In the dynamic world of events, audiovisual (AV) technology is crucial for enhancing the event experience. It can elevate an event from ordinary to extraordinary, creating memorable experiences through strategic stage and lighting design and audio engineering. However, not all AV companies are the same. Event planners must understand their AV supplier’s capabilities and flexibility to meet their needs. Here are some collaboration tips to help you maximize your event impact with full-service AV event production solutions. RFP &…
Cvent unveiled a host of new artificial intelligence (AI) enabled enhancements at its annual industry and customer conference, Cvent CONNECT. The product announcements, which are expected to be launched later this year, build on the company’s current suite of AI-powered solutions and underscore the tech provider’s commitment to leveraging the power of AI across its event management and marketing platform. “We are in an age of unprecedented innovation where a key to driving greater impact and value lies in…
In the audiovisual (AV) industry, the distinction between commodity and service has long been a contentious issue. As AV professionals, our value extends far beyond the equipment we provide. Yet, too often, we find ourselves compensated only for the equipment that makes it in the room, while our expertise, creativity, and design skills go unrecognized and underpaid. This imbalance not only undervalues our work but also threatens the innovation and quality that define our industry. The Commodity Trap A…
by Shannon Byck and Joe Nishi Back in June 2023, we wrote an article on Why Events Need a Great Reimagination, and our biggest take away from the article was that we see this time as a chance to make change so we do not go back to the mindset on how and why we did things before. One key way to change our mindset is to reset how we plan events. When you think of the term program…
Streampoint, a marketing technology company specializing in events, has appointed Chad Blaise as its new chief executive officer (CEO). With more than 10 years of expertise spearheading event technology ventures for industry giants, Blaise’s career spans pivotal roles at Microsoft, Event Farm, Bizzabo, and Stova. Renowned as a visionary leader, he brings a wealth of experience to Streampoint. “The board unanimously agrees that Chad embodies the quintessential qualities to steer Streampoint towards unprecedented growth and prosperity,” stated Dharmesh Dayabhai, board…
In the dynamic landscape of event planning, the integration of cutting-edge audio/visual (A/V) technology has emerged as a transformative force, reshaping the way audiences engage and interact during events. As we navigate an era where virtual and hybrid events have become the norm, understanding the profound impact of A/V technology on event engagement is important for communicators, event planners, and businesses alike. Unveiling the Evolution of A/V Technology The journey of A/V technology from basic sound systems to sophisticated…
A/V & Special Effects, Event Operations, Social Media & Technology
