The Business of Meetings

  • Venue contract wisdom is often woefully insufficient

    By Heather Reid A side-by-side examination of 12 signed and negotiated contracts for booking events into unconventional venues unveiled disturbing discrepancies to me. The “unconventional venue” contracts included the following Canadian locations: cultural centre, city-owned sport facility, entertainment complex, music hall, high-risk recreational facility, heritage facility, aquarium, brewery, two recreational/amusement facilities and museums in three different cities. A wide variety of unconventional venues for sure! Here are a few of the disturbing findings of my side-by-side review: Indemnification Clause: 6…

  • Smart hiring managers invest in getting to know candidates

    By Sheila Wong Common courtesy is not just something we remember from the past – it can be an asset in recruiting today. How you treat your candidates before, during and after the interview process is very telling of the type of manager you are perceived to be. It is instrumental in attracting the kind of candidate you need in our service-based industry. How does this apply? It’s a lot like dating. After talking to a classmate from his MBA…

  • Prevent becoming a commercial casualty by avoiding current events debates

    On February 14, 2018, a mass shooting occurred at Marjory Stoneman Douglas High School in Parkland, Florida. Seventeen people were killed and 17 more wounded. It seemed yet another tragic shooting of numerous innocent victims that provokes intense political and media interest for a few days and then is eclipsed by other events. In this case, the Parkland shooting has gained a momentum that has grown in news coverage, causing a number a special interest groups to wade into the…

  • Four reasons why you should attend professional association meetings

    As an association manager, I’m regularly coming up reasons why professionals should join their industry associations, and different ways to market and share their value propositions – and yet, there is still work to do around awareness in our own meeting planning industry! How do you get your professional development? What networks have you joined? Is it time to start being more active in your industry’s association? Or, maybe you’ve already had a full career and it’s time to give…

  • Marriott’s commission reduction: Don’t say you weren’t warned!

    By Shimon Avish Six months ago, in a prescient article by the GBTA Meetings Committee, the specter of a reduction or elimination of hotel commissions was explored. And as of last month, that possibility is now a reality, thanks to the folks at Marriott reducing commissions from 10 to seven per cent in North America. Do we believe this is the final reduction in commissions, or only the first step? Let the chaos begin! The only question that matters now…

  • Trend Watch – Association Meetings in 2018

    Over the next few months, the team at Redstone will be taking the time to look at what we can change or improve on in our association meeting planning in 2018 – particularly those that will require increasing a budget line or two – in order to be able to bring the organizations we work with into the future. Here are two important areas where our team will be learning, training and increasing our budgets in order to better serve…

  • The psychology of events: Why sticking to a schedule matters

    Have you ever wondered why you get so agitated sitting in a presentation longer than expected? Or why you are so relieved when it ends a few minutes earlier? To understand why this is the case, I interviewed Dr. Brynn Winegard, award-winning professor, brain science expert and keynote speaker. Dr. Winegard opened my eyes as to why sticking to a schedule matters more than you can imagine for the attendee experience. As event planners we know how important it is…

  • Four ways to optimize your networking opportunities

    By Jennifer Beale In the meetings and events industry, one of the key predictors of your success is your ability to build relationships with influential people who connect powerfully and create high-trust relationships fast. And just like them, you can learn to effortlessly create profitable, winning relationships with anyone you want. While industry events are ideal places to find potential customers and partners, often the results are disappointing. You do everything the experts say: shake hands confidently, look people in…

  • The impact of short lead times in meetings and event management

    By Maria da Cunha, CTC, CMP Organizations are often focused on short-term economic planning where commitments to a meeting or event are confirmed last minute, often within 30 days of the event date. The 2008 financial crisis was a major contributor to the short lead times applied to meetings and events when inventory was readily available throughout the meetings and events industry. Business operations have also changed or adjusted to different management strategies which have resulted in short lead times…

  • Helpful tips to answer event planning questions

    As an event planner, I wear many hats, mostly because of a bad hair day (already, I digress…). I manage a number of different areas within the events industry and work to provide exceptional service to my clients and build long lasting positive relationships with my suppliers. I have planned several large scale travel programs, and I tend to hear the same questions from my clients – the groups who are putting on the events. If you are a planner…

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